In the Spring, we head to Lanzarote in the Canary archipelago, drawn to the island’s unique volcanic terrain and pristine beaches. Embracing the gentle warmth of the season, we meander through picturesque villages and along coastal paths. As the sun dips towards the horizon, casting a soft glow over the island, we revel in the cool breeze that sweeps in and eye the perfect waves. Discovering hidden coves and secluded beaches we find ourselves immersed in the striking beauty of Lanzarote.
In my role, creative director, I led the concept and execution for the creative of the Billabong Womens Spring Campaign. Collaborating on set with the photographer and videographer and internal with key stakeholders to build and execute a global omni-channel campaign.
Photographer: Carles Medina
Videographer/Editor: Faraz Mozafarian
Location: Lanzarote, Spain